How To Begin Using AI in Digital Marketing

Get custom insights and strategic advice on tap with the most intelligent LLM in the game. Spok combines it's understanding of your business with real-time data to answer queries, offer suggestions, and provide actionable feedback, making complex marketing strategies accessible and actionable.

What is an AI-powered insight?

Three Ways Use AI for Digital Marketing

Spok was designed to help anyone, from the novice to the expert, implement data-driven marketing strategies that drive meaningful growth.

Spok accesses web APIs to provide you a curated list of keyword opportunities, then performs SERP analysis to help you create content that actually ranks.

AI for SEO

Spok accesses web APIs to provide you a curated list of keyword opportunities, then performs SERP analysis to help you create content that actually ranks.

Effortlessly ideate data-driven content strategies for any customer segment, seasonal campaign, or marketing goal with Spok, your endlessly creative sidekick.

AI for Content Strategy

Effortlessly ideate data-driven content strategies for any customer segment, seasonal campaign, or marketing goal with Spok, your endlessly creative sidekick.

Spok uses the collective knowledge of the internet to identify unique customer segments for your business, and recommend the most efficient tactics to reach them.

AI for Customer Segmentation

Spok uses the collective knowledge of the internet to identify unique customer segments for your business, and recommend the most efficient tactics to reach them.

Future-proof your marketing

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How is Spok different from other LLMs?

Spok combines the creativity and reasoning of LLMs with real-time information to return data-driven, actionable answers to your questions. This is achieved with four inputs:

First party data (your business). Spok creates an understanding of your business based on your URL or provided information, which includes your industry, competitors, and customer segments.
The internet. Spok gets a daily update of the entire internet, which it then treats as a large, unstructured dataset to mine for insights.
Third party data (Web APIs). Because the regular internet isn't enough, Spok also accesses web APIs to provide recommendations backed by reputable data, and we are adding more sources all the time.
Marketing expertise. We layered our own special sauce on top of it all, to give Spok an edge that you won't find anywhere else.

Where does Spok get its data from?

Spok is connected to a variety of third party data providers that support functions such as researching keyword volumes, and browsing the web to answer your questions.

How does Spok give me personalized suggestions?

Spok uses your website URL provided during a brief onboarding flow to scrape relevant information and inform it's results. You can view and update your businesses' information for better personalization at any time in Settings.